According to a study, every woman spends an average of 76 days* of her life looking for things in her handbag. Thanks to the new Handbag Light from VARTA Consumer, this time can now be spent otherwise.
Every woman has been in a similar situation: It is shortly before closing time – it is getting dark already − and you have just managed to finish the weekend shopping. Laden with bags and a tired child holding on to your hand, you finally get to the car when you begin to rummage around in your handbag. The car key is hidden somewhere between your wallet, hand cream, handkerchiefs, mints, lip gloss, smartphone and umbrella in the recesses of your handbag. Worst case: You have to empty the entire content of the bag onto the roof of the car in the dim light of the street lamp. Best case: The new Handbag Light from VARTA Consumer is attached to the bag’s zipper and you can locate your car key quickly.
Stylish and handy
No handbag should be without the new Handbag Light. Lightweight and handy, it can be easily attached to the zipper or the shoulder strap with a loop made out of black artificial leather featuring a magnetic closure. The Handbag Light brings style and a feminine touch to any handbag. What’s more: Its shiny pink surface is a real eye-catcher. The 2 x 5 mm LEDs ensure optimum illumination, guaranteeing that you will find every small item in no time. The light is easily turned on and off using the power button. The auto-shut-off function that activates after three minutes also saves the life of the battery if users happen to forget to turn it off.
* http://www.colibri-research.de/wp-content/uploads/2013/05/bag_stories_colibri.pdf
The new VARTA Handbag Light will be available in November.
RRP (including VAT): €9.99
Beam range: 2 meters
Run time: 11 hours
Total light output: 10 lumens
Light source: 2 x 5 mm LEDs
Dimensions: width: 42 mm; height: 39 mm; depth: 16 mm
Weight: 16 grams
Warranty: 3 years
Feel like testing the Handbag Light in action? No problem! We are happy to arrange to send you a sample. Simply get in touch with us by writing to varta@haebmau.de.
Further product and company information can be found at www.varta-consumer.com and on VARTA Consumer’s official Facebook page.
About VARTA Consumer Batteries GmbH & Co. KGaA
VARTA Consumer Batteries GmbH & Co. KGaA is part of Spectrum Brands Holdings, a global and diversified consumer products company and a leading supplier of consumer batteries, shaving and grooming products, small household appliances, specialty pet supplies, lawn and garden products and auto care products. Spectrum Brands Holdings generates annual sales of around $5.04 billion and has a total of 15,700 employees. VARTA Consumer Batteries is a European market leader for innovative high-quality batteries, rechargeable batteries, chargers and lights. Controlled from its European head office in Frankfurt am Main, Germany, it generates annual sales of around €275 million. The German sales company is based in Ellwangen. Thanks to its powerful product ideas, developed on the basis of over 125 years’ experience, VARTA Consumer is a constant source of impetus in the mobile energy market. Alongside its innovative capabilities, the breadth, quality and design of its product range make VARTA a unique force on the market. Intensive focus on consumers’ lifestyles and close collaboration with retailers is the secret to a successful product mix. This makes it possible for VARTA Consumer to respond quickly and flexibly to the latest consumer device trends and provide the dynamic fast-moving consumer goods (FMCG) market with optimum energy solutions.